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Silicon & Style: Unpacking the Robot Manicure Revolution in Massachusetts

  • Nishadil
  • November 15, 2025
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  • 2 minutes read
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Silicon & Style: Unpacking the Robot Manicure Revolution in Massachusetts

Okay, so let's talk about robots. Not the kind that deliver packages to your door, or even vacuum your living room, but the kind that actually, genuinely, paint your nails. Yeah, you heard that right. A robot, giving manicures.

It's all happening, oddly enough, right there in Braintree, Massachusetts, nestled inside the bustling South Shore Plaza. The spot is called 10Beauty, and their promise? A complete, polished manicure in about ten minutes, for a mere ten dollars. You could say I was intrigued. Or maybe, a touch dubious.

Walking up, the machine itself is sleek, futuristic even. It's not a hulking, clunky contraption, thank goodness. You choose your color – because, well, options are still a thing – and then, you simply slide your hand into the designated slot. No small talk, no cuticle pushing, no judgmental glances about your previously chipped polish. Just... technology.

The machine, you see, uses some rather clever AI and 3D imaging. It scans your nail, maps it out, and then, with uncanny precision, applies a base coat. Then two color coats, and finally, a top coat. It's almost hypnotic to watch, frankly. And you know, for once, I didn't have to worry about smudging a fresh coat of polish while fumbling for my wallet, because everything's already taken care of.

So, the crucial question, isn't it? How did it look? Honestly, it was pretty darn good. Smooth, even, no streaks. Not quite the same pampering experience as a traditional salon, sure, but then again, that's not what 10Beauty is aiming for. This is about speed, about convenience, about affordability.

And that, in truth, is where the real conversation begins. For someone with a packed schedule, for the person who needs a quick touch-up before a big event, or even just for the sheer novelty of it, a robot manicure makes a surprising amount of sense. Is it going to replace your favorite nail technician? Probably not entirely, at least not yet. But it certainly offers an interesting, perhaps even necessary, alternative in our increasingly fast-paced world. A new option, a new kind of 'me time' you could say. And sometimes, that's precisely what we need.

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