Scottsdale's New Hotspot: 40 Love Brings LA Cool (and Niall Horan!) to Fashion Square

Well, hello there, Scottsdale! Get ready to mark your calendars, because a seriously exciting new spot has just swung open its doors right in the heart of Fashion Square. We’re talking about 40 Love, an upscale sports lounge that's making waves all the way from sunny Los Angeles, and trust me, it’s bringing a whole lot of West Coast cool with it.

Now, if you’re thinking "just another sports bar," think again. 40 Love is something truly special. Imagine an elevated experience, where the thrill of the game meets sophisticated dining and an absolutely buzzing social atmosphere. The whole place has this fantastic tennis-inspired aesthetic, but it's done so subtly and chicly that it feels more like a luxurious private club than your average game-day haunt. It’s got that relaxed, laid-back vibe that LA is famous for, but with an unmistakable touch of luxury.

And here’s where it gets even more interesting: none other than One Direction's very own Niall Horan is an investor in this venture. His involvement adds a certain sparkle, you know? It just reinforces that 40 Love isn't just about watching a match; it's about being part of a vibrant, upscale scene. Horan is, of course, partnering with the legendary h.wood Group, a name synonymous with creating some of the most sought-after spots in Hollywood – think Bootsy Bellows, The Nice Guy, and Delilah. So, when they open a new place, you know it’s going to be good.

Let's talk food and drink, shall we? Because a great atmosphere is nothing without delicious sustenance. 40 Love is dishing out American comfort food, but with a gourmet twist. We're talking about those dishes you crave, like mouth-watering burgers, fresh, crisp salads, hearty sandwiches, pasta dishes, and even some delectable steak and seafood options. And to wash it all down? An impressive array of craft cocktails, premium spirits, a thoughtfully curated wine list, and, of course, plenty of beer for those game-time cheers. It’s the kind of menu that encourages lingering, whether you're catching up with friends or celebrating a big win.

The original 40 Love in West Hollywood, and its Santa Monica sibling, have already become beloved social hubs, and frankly, Scottsdale is the perfect next step. The energy, the style, the desire for unique experiences – it all aligns perfectly with what 40 Love offers. So, if you're looking for a new go-to spot where you can enjoy fantastic food, sip on expertly crafted drinks, and soak in an incredibly stylish and lively atmosphere, then 40 Love at Fashion Square needs to be at the top of your list. Seriously, go check it out; it's a game-changer for the Scottsdale scene!