Mazda Accelerates with Stellar September Sales and Remarkable Year-to-Date Growth

Mazda North American Operations (MNAO) has unveiled its latest sales figures, painting a vibrant picture of consistent growth and strong market demand. The automaker reported an impressive total of 30,571 vehicles sold in September, marking a solid 1.8 percent increase compared to the same month last year.

This strong monthly performance contributes to an even more remarkable year-to-date (YTD) achievement, with total sales reaching 284,792 vehicles—a significant 22.8 percent surge over the first nine months of the previous year.

The backbone of Mazda's sustained success continues to be its highly popular CUV (Crossover Utility Vehicle) lineup.

September saw a robust 26,056 CUVs driving off lots, contributing to a staggering 247,562 CUV sales YTD. This represents an impressive 27.5 percent increase in CUV sales compared to the same period in 2022, underscoring the enduring appeal and strategic importance of these versatile vehicles.

Several models within the Mazda family celebrated their best September sales performance ever, highlighting broad-based strength across the portfolio.

The agile CX-30, the ever-popular CX-5, the adventurous CX-50, the sophisticated CX-9, and the groundbreaking new CX-90 all recorded standout months. This collective achievement speaks volumes about Mazda's diverse offerings resonating deeply with consumers.

A particular highlight is the much-anticipated Mazda CX-90, which delivered a strong performance with 2,866 units sold in September.

As Mazda's newest flagship SUV, the CX-90 is clearly making a significant impact, contributing substantially to the overall sales increase and signaling a successful launch into a competitive segment.

Beyond the CUVs, Mazda's iconic MX-5 Miata continued to charm enthusiasts, with 747 units sold in September, proving that the thrill of open-top driving remains a cherished experience.

Additionally, the brand's commitment to electrification saw 110 EV sales in September, further diversifying its market presence.

Mazda’s September sales results are a clear indicator of sustained positive momentum, driven by a strong product lineup that meets evolving consumer preferences. With impressive year-to-date growth and key models hitting record highs, Mazda is clearly navigating the automotive landscape with confidence and an eye towards continued success.