Conscious: The Newfoundland & Labrador Company Revolutionizing Women's Health Worldwide

From the rugged shores of Newfoundland and Labrador, a pioneering company named Conscious is making an extraordinary impact on women's health globally. Founded by the dynamic duo Melissa and Michael Power, Conscious isn't just a business; it's a mission-driven enterprise dedicated to filling a critical gap in essential health products, empowering women with accessible and affordable solutions for pelvic floor challenges and beyond.

Melissa Power's personal journey after childbirth, experiencing pelvic organ prolapse, ignited the spark for Conscious.

Confronted with the exorbitant costs and limited accessibility of crucial medical devices like pessaries, she realized a systemic failure. Many women suffer in silence, unable to afford or access devices that could dramatically improve their quality of life. Conscious was born from this urgent need: to provide high-quality, Canadian-made alternatives that are both effective and budget-friendly.

At the heart of their offerings are pessaries – silicone devices used to support the pelvic organs, managing conditions like prolapse and incontinence.

Traditionally, these devices can cost upwards of $600-$800 and are often not covered by insurance, placing an immense financial burden on women. Conscious has shattered this barrier, offering their meticulously crafted pessaries for a fraction of the cost, typically ranging from $100-$150. This staggering price difference means thousands more women can now access the care they desperately need without sacrificing financial stability.

But Conscious's vision extends beyond just cost savings.

They are committed to quality and local manufacturing. Their pessaries are proudly made in Quebec, ensuring stringent quality control and supporting the Canadian economy. Beyond pessaries, the company also provides a range of innovative products, including reusable menstrual items and pelvic floor exercisers, all designed to promote women's wellness and empower them to take control of their health.

The impact of Conscious has been phenomenal.

What began as a local initiative has rapidly expanded its reach, now distributing essential women's health products to 28 countries around the globe. From Australia and New Zealand to the United Kingdom and beyond, women worldwide are benefiting from the Powers' dedication to innovation, affordability, and compassion.

Conscious is more than just a distributor; it's a beacon of hope, demonstrating that a commitment to health equity can truly transcend borders and transform lives, one pelvic floor at a time.