YouPlanet Studios: A New Era in Global Entertainment Production

The launch of YouPlanet Studios marks a significant and exciting evolution for YouPlanet, a prominent force in the Spanish digital content landscape. This ambitious new venture, backed by the formidable Grupo Planeta, is set to redefine the intersection of digital prowess and traditional audiovisual production, with a clear vision for global impact.

At the helm of YouPlanet Studios is industry veteran Beltran Gortazar, whose appointment as CEO signals the serious intent behind this expansion.

Gortazar brings a wealth of experience from his previous roles at Banijay Iberia, Zeppelin TV, and Veralia, where he honed his expertise in content creation, production, and strategic development within the competitive audiovisual sector. His leadership is expected to be instrumental in navigating the complex world of film and television, translating YouPlanet’s digital success into compelling long-form narratives.

YouPlanet, already a digital titan, manages an extensive network of over 1,500 digital channels and boasts an astounding 150 million followers globally.

This immense digital footprint and deep understanding of audience engagement provide YouPlanet Studios with a unique advantage. The studio's strategy is twofold: first, to adapt and elevate the proven success of YouPlanet’s existing digital intellectual properties (IPs) into premium films and TV series; and second, to cultivate and produce entirely original content that resonates with a worldwide audience.

The ambition extends beyond merely creating content.

YouPlanet Studios aims for both linear channel and platform distribution, alongside leveraging its own powerful digital channels, creating a synergistic ecosystem for content dissemination. This approach allows for maximum reach and flexibility, catering to diverse viewing habits across different platforms.

The focus on "premium entertainment" underscores a commitment to high production values, compelling storytelling, and content that can compete on the international stage.

This strategic move is more than just an expansion; it’s a natural progression for YouPlanet, signifying its growth from a digital content management and talent agency to a full-fledged content creation powerhouse.

It bridges the gap between the dynamic, fast-paced world of digital media and the structured, high-investment realm of traditional film and television. With the robust backing of Grupo Planeta, YouPlanet Studios is well-positioned to become a significant player in the global entertainment industry, promising innovative and engaging stories that captivate audiences around the world.

The era of YouPlanet Studios has officially begun, poised to leave an indelible mark on how we consume stories.