Summer's Sweetest Comeback: Smorgasburg LA Revives Ice Cream Alley!

Ah, summer in Los Angeles! There's just something truly magical about those long, sun-drenched days, isn't there? And just when you thought things couldn't possibly get any sweeter, our incredible friends at Smorgasburg LA are bringing back a true fan favorite: the utterly delightful Ice Cream Alley! Seriously, get ready to mark your calendars because this is one event you absolutely, positively won't want to miss.

Starting on Sunday, July 7, and running every single Sunday through September 1, Smorgasburg is set to transform ROW DTLA into a veritable paradise for anyone with even a whisper of a sweet tooth. Imagine strolling through the vibrant marketplace, the warm LA sun kissing your skin, and then—bam!—you're greeted by an incredible, tempting lineup of vendors, all serving up the most tantalizing frozen treats you could possibly dream of. It’s like a full-blown dessert festival nestled right within the main food festival, and frankly, it’s pure, unadulterated bliss.

From 10 AM to 4 PM each and every Sunday, you'll discover an amazing selection, whether you're a purist who loves a classic, perfectly scooped cone or an adventurous foodie eager to try something totally new and unexpected. We’re talking about a fantastic, diverse mix of creamy delights, icy wonders, and just about everything delicious in between. They've really gone out of their way to curate an alley that truly caters to everyone, including some truly wonderful plant-based options that are just as decadent and delicious as their dairy counterparts. No one gets left out of the fun!

Last year's Ice Cream Alley was an undeniable smash hit, and this year promises to be even more spectacular. Just think about it: you'll find Kinrose Creamery, celebrated for their unique, globally inspired flavors; the ever-reliable and utterly delicious Sweet Rose Creamery; Creamland with its innovative, playful concoctions; the wonderfully Instagrammable and tasty treats from The Dolly Llama; the convenient, delightful bites from My/Mochi Ice Cream; and Sweet Nothings, perfect for those seeking something a little different, maybe even a bit nostalgic. Each vendor brings their own special twist, guaranteeing a fresh and exciting discovery every single week.

But honestly, it's so much more than just getting an ice cream cone; it's an entire experience. It’s about savoring those perfect summer moments, feeling the happy buzz of the crowd around you, maybe discovering your new absolute favorite flavor, and just soaking in the wonderfully good vibes that only Smorgasburg can create. So gather your best friends, bring the whole family (or just yourself, we're not judging here!), and make your way down to ROW DTLA this summer. Your taste buds—and dare I say, your very soul—will absolutely thank you for it. It's truly the sweetest stretch of summer, and it's practically calling your name!