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New Brunswick's Looming Health Crisis: A Generation at Risk

  • Nishadil
  • September 24, 2025
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  • 2 minutes read
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New Brunswick's Looming Health Crisis: A Generation at Risk

A recent report from New Brunswick's child and youth advocate paints a stark and troubling picture: the health of young people across the province is in a alarming decline. While the COVID-19 pandemic undoubtedly exacerbated some issues, the report, titled 'Moving the Needle on Child and Youth Well-being in New Brunswick,' reveals a deeply concerning trend of poor health choices leading to a surge in chronic illnesses among our youngest population.

Kelly Lamrock, the child and youth advocate, delivered a sobering message, highlighting that youth are consuming unhealthy foods, engaging in less physical activity, and facing a rapidly growing mental health crisis.

These factors are converging to create a 'perfect storm' of deteriorating well-being, raising serious questions about the long-term health and prosperity of the province.

The data is undeniable and frankly, frightening. New Brunswick's rates of childhood obesity are among the highest in Canada.

Type 2 diabetes, once rare in young people, is becoming increasingly prevalent. Furthermore, a significant portion of adolescents report poor mental health, with rates of anxiety, depression, and self-harm on the rise. Lamrock emphasizes that these aren't isolated incidents but rather systemic failures demanding a comprehensive, provincial-level response.

Contributing to this health crisis are several modern challenges.

Excessive screen time is a pervasive issue, displacing physical activity and outdoor play. The allure of social media and online entertainment often overshadows opportunities for active engagement. Vaping and substance use continue to be major concerns, particularly in adolescence, introducing new health risks and dependencies.

Beyond individual choices, the report points to broader societal and economic factors, such as food insecurity and limited access to affordable, nutritious options, especially in rural communities. The lack of safe, accessible recreational spaces further compounds the problem, making it difficult for families to prioritize physical activity.

Lamrock's report is not merely an identification of problems; it is a powerful call to action.

He advocates for a proactive, preventative approach, urging the government to develop a comprehensive strategy that prioritizes children's health. This strategy must address multiple facets: improving access to affordable healthy food, creating more opportunities for physical activity, enhancing mental health supports, and educating youth on making informed health choices.

The report underscores the need for better collaboration between various government departments, community organizations, and families to foster an environment where healthy living is not just an option, but an accessible reality for all.

The message is clear: the future of New Brunswick rests on the health of its youth.

Ignoring these alarming trends would be a disservice to an entire generation. The time for piecemeal solutions is over; what's needed is a bold, integrated strategy to 'move the needle' on child and youth well-being and secure a healthier, brighter future for the province.

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