Your Culver's Cravings Just Got a Whole Lot More Rewarding, Honestly.

Alright, folks, if you've ever found yourself daydreaming about a ButterBurger, or maybe a scoop of that glorious Fresh Frozen Custard, then get ready, because Culver's is about to make those cravings even sweeter. And honestly, it’s about time. They're finally, officially, rolling out their brand-spanking-new loyalty program, dubbed "Delicious Rewards," nationwide.

Mark your calendars, or don't, because it kicks off November 17th, but you can actually get a head start. Think about it: a program that quite literally rewards you for indulging in your favorite Culver's fare. It’s a simple premise, really: you buy stuff, you earn points, and those points, well, they translate directly into more of the deliciousness you love. Maybe that’s a free Concrete Mixer, or perhaps a side of those perfectly crispy crinkle-cut fries—the choice, truly, is yours.

But wait, there's more. Beyond just earning points on every single purchase, members are apparently going to be privy to a whole host of exclusive offers. We're talking sneak peeks at new menu items, perhaps a birthday treat, who knows what else? The mystery, you could say, is part of the fun. And for anyone who signs up right now, before the big launch, there's a free treat waiting for you on November 17th. Yes, a freebie just for saying, "Hey, I like Culver's!" Honestly, what's not to love about that?

Rick Silva, who’s at the helm as CEO, put it quite simply, really emphasizing that this program is all about showing their guests some serious appreciation. Because, let’s be real, without the loyal fans, where would any of our favorite spots be? This isn't just about selling more food; it's about enhancing the entire experience, making every visit just a little bit more special. You can manage it all through their app, or if you prefer, hop online. It's designed to be seamless, or so they say, and we hope it is.

So, whether you're a long-time devotee of their cheese curds or just discovering the magic of a Double ButterBurger with Cheese, this new program seems like a genuinely good reason to swing by your local Culver's. Because who, in their right mind, would turn down rewards for enjoying good food? Not me, for one. And probably not you either.