The Architect Stays: Perry Sook Extends His Reign at Nexstar Through 2029
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- October 31, 2025
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Well, here’s some news that ought to settle a few nerves in the media world: Perry Sook, the founder, chairman, and frankly, the very soul of Nexstar Media Group, has officially renewed his contract. It’s not just a quick formality, mind you; he’s now committed to steering the ship — a truly massive ship, you could say — all the way through February 28, 2029. This extension, which pushes his leadership beyond the previous 2026 expiration, feels less like a simple administrative task and more like a definitive statement of confidence, both from the board and, it seems, from Sook himself.
And honestly, why wouldn't it be? For those who’ve been watching the broadcast landscape, Sook’s name is practically synonymous with Nexstar’s ascent. He kicked off this whole venture back in 1996, a lifetime ago in media years, and has pretty much been the company's constant, guiding force ever since. From those humble beginnings, Nexstar has ballooned, transforming into the undisputed heavyweight champion of local TV station ownership across the United States. Think about that for a second: a sprawling network, touching countless communities, delivering local news and programming day in and day out.
But it's not just local TV, is it? Under Sook's shrewd eye, Nexstar has diversified, reaching well beyond its original core. They’ve picked up The CW network, giving it a new lease on life, and built NewsNation into a credible, growing cable news outlet. It’s a strategic tapestry, weaving together different threads of media, all while local broadcasting remains, quite rightly, at its heart. The company's financials, for what it's worth, tell a rather compelling story too; shares have climbed more than 11% this year, and they even boosted their dividend recently. It’s a pretty clear signal that things are, shall we say, rather stable and prosperous under his watch.
Sook, ever the professional, expressed his gratitude to the board for their continued faith. "I am incredibly proud of what we have accomplished," he noted, highlighting Nexstar's transformation into a diversified media giant. And, perhaps more importantly, he spoke to the enduring, vital role of local media. He truly believes, and I think many would agree, that local journalism and community connection are more crucial than ever. It's not just business for him; it's a mission, an almost foundational commitment to informing and serving. He's excited for what's next, and you get the sense he genuinely means it.
I. Andrew Miller, Nexstar’s lead independent director, echoed this sentiment, praising Sook as an "outstanding leader" whose vision and strategic acumen have been absolutely instrumental. "His track record speaks for itself," Miller stated, and truly, it does. This isn't just about keeping a CEO; it’s about maintaining continuity, a steady hand at the tiller during a period of immense change and flux within the broader media industry. So, as Nexstar looks ahead, with its empire of local stations, its national network, and its burgeoning news presence, it does so knowing its founder, its original architect, is firmly in place for years to come. And that, in truth, offers a rather reassuring prospect for everyone involved.
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