Kirk Herbstreit Crowns Quinn Ewers College Football's Top Quarterback, Defying NIL Expectations
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- August 24, 2025
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In a bold declaration that has sent ripples across the college football landscape, venerable ESPN analyst Kirk Herbstreit has crowned Texas Longhorns' signal-caller Quinn Ewers as the undisputed best quarterback in the nation. This isn't just another analyst's take; it's a testament to raw talent and on-field performance, delivered with Herbstreit's signature gravitas, especially when many are focused on the ever-growing influence of Name, Image, and Likeness (NIL) valuations.
Herbstreit's pick of Ewers is particularly striking given the quarterback's comparatively modest $3.4 million NIL valuation.
In an era where some collegiate stars command multi-million-dollar deals that often overshadow their on-field statistics, Herbstreit has chosen to look past the financial hype and focus squarely on football acumen. His reasoning is rooted in Ewers' undeniable arm talent, his developing decision-making, and the tangible growth he has shown since stepping onto the national stage.
The ESPN icon elaborated on his choice, citing Ewers' ability to make "every throw you can imagine" and his remarkable improvement in understanding the game.
For Herbstreit, Ewers embodies the complete package: a quarterback who not only possesses the physical tools but also the mental fortitude to lead a top-tier program. This perspective offers a refreshing counter-narrative to the prevailing discussions around player endorsements, reminding fans and media alike that true greatness on the gridiron isn't solely defined by a bank account.
Ewers' $3.4 million NIL valuation, while substantial, pales in comparison to figures associated with other elite quarterbacks.
For instance, Colorado's dynamic Shedeur Sanders reportedly commands an eye-watering $4.7 million in NIL deals, thanks to his impressive on-field play and charismatic off-field presence. Georgia's consistent performer, Carson Beck, is valued at $1.5 million, while Ole Miss's Jaxson Dart stands at $1.4 million, and Michigan's national champion, J.J.
McCarthy, holds a $1.3 million valuation. These figures highlight the diverse factors contributing to a player's marketability beyond just their perceived skill level.
Yet, for Herbstreit, the NIL figures are mere footnotes. His evaluation is a pure football assessment, celebrating the athlete who, in his estimation, consistently delivers under pressure and possesses the highest ceiling.
By singling out Ewers, Herbstreit isn't just making a prediction; he's setting a standard, urging a return to evaluating players based on their potential and their impact between the hash marks rather than their commercial appeal. It's a powerful statement that resonates deeply within a sport grappling with its evolving identity in the NIL era.
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