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India-EU Trade Deal Sparks Jitters for Domestic Automakers

  • Nishadil
  • January 28, 2026
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  • 3 minutes read
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India-EU Trade Deal Sparks Jitters for Domestic Automakers

Why Maruti, M&M, and Hyundai Shares Are Feeling the Heat from Upcoming EU Trade Talks

An impending trade agreement between India and the European Union is casting a shadow over major Indian auto stocks like Maruti, Mahindra & Mahindra, and Hyundai. Experts weigh in on the potential implications for domestic manufacturers and their market share.

It’s funny how sometimes the anticipation of good news, like a major trade deal, can actually send shivers down the spine of specific market segments. Right now, that’s exactly what we’re seeing in India’s automotive sector, with big names like Maruti Suzuki, Mahindra & Mahindra, and even Hyundai India feeling a noticeable chill. Their stock prices have been a bit shaky lately, and it all points back to the ongoing, rather complex, negotiations for a free trade agreement between India and the European Union.

So, what’s the big deal, you might ask? Well, it boils down to potential changes in import duties. India has traditionally protected its domestic auto industry with relatively high tariffs on imported cars. This has, understandably, given local manufacturers a significant competitive edge. But if the EU manages to negotiate lower duties for their vehicles entering India – and let's be honest, they'll certainly be pushing for it – then the playing field could shift quite dramatically.

Imagine, for a moment, a scenario where premium European cars, known for their engineering and brand prestige, suddenly become considerably more affordable for Indian consumers. This could, in turn, make it tougher for our home-grown auto giants to compete, especially in the higher-end segments or even against some of the more feature-rich imported models. Dharmesh Kant, who really knows his stuff as the Head of Equity Research at Cholamandalam Securities, pretty much summed it up. He's viewing the current stock movement as a classic 'sell on news' situation, where the market reacts defensively to potential future changes.

It's not just about luxury cars, either. If the floodgates open even a little, the entire market could experience a ripple effect. Indian automakers, who have invested heavily in local manufacturing and supply chains, could find their market share challenged. And let’s not forget profitability – that’s always the bottom line, isn't it? If sales slow or margins get squeezed due to increased competition, shareholders will certainly notice.

Now, it’s not all doom and gloom, and it's crucial to remember that trade deals are incredibly intricate. They often involve give-and-take. While India might concede on auto import duties, it could gain significantly in other sectors, perhaps for its exports to Europe. And for the automotive sector itself, a reciprocal reduction in EU tariffs on Indian-made cars could open up exciting new export opportunities for our manufacturers. Think about it: 'Made in India' cars finding new homes in European garages.

Ultimately, the long-term impact is still very much an open question. It depends on the fine print of the deal – the exact duty reductions, the categories of vehicles affected, and of course, how nimbly Indian manufacturers adapt. They might need to innovate faster, enhance their value proposition, or even explore strategic partnerships. For now, however, the market's initial reaction is one of caution, a sort of 'wait and see' mentality, as everyone tries to gauge just how bumpy this road ahead might get for our beloved domestic auto industry.

Disclaimer: This article was generated in part using artificial intelligence and may contain errors or omissions. The content is provided for informational purposes only and does not constitute professional advice. We makes no representations or warranties regarding its accuracy, completeness, or reliability. Readers are advised to verify the information independently before relying on