DreamFolks Unveils Exclusive Club Membership, Revolutionizing Travel and Lifestyle Benefits Beyond Lounges

In a bold strategic move, DreamFolks Services Ltd., India's largest airport service aggregator, has announced the discontinuation of its domestic lounge access program for members. This decision, effective from October 7, 2024, marks a significant pivot for the company as it shifts its focus from a lounge-centric model to a broader, more diversified premium lifestyle ecosystem.

The change ushers in the launch of the 'DreamFolks Club,' an exclusive membership program designed to offer a richer, more extensive array of benefits tailored for the discerning traveler and lifestyle enthusiast.

The newly introduced DreamFolks Club is set to redefine the member experience by moving beyond traditional airport lounge access.

It introduces a comprehensive suite of curated privileges spanning various categories, including premium dining experiences, wellness and spa treatments, hotel stays, curated e-commerce deals, golf access, and exclusive travel experiences. This strategic evolution positions DreamFolks as an aggregator of diverse lifestyle benefits, aiming to provide unparalleled value to its members across their entire journey, not just at the airport.

DreamFolks' decision to sunset its domestic lounge services stems from a desire to embrace an 'asset-light' model and expand its value proposition beyond the confines of airport terminals.

The company aims to leverage its strong network and technological capabilities to partner with a wide array of premium brands and service providers. This approach allows DreamFolks to offer a dynamic and evolving set of benefits that cater to the evolving demands of its affluent customer base, ensuring a more holistic and integrated experience.

The DreamFolks Club is more than just a replacement for lounge access; it represents a vision to build a comprehensive travel and lifestyle platform.

Members can anticipate a personalized journey, with benefits designed to enhance their day-to-day lives as well as their travel adventures. By focusing on a broader ecosystem of privileges, DreamFolks is not only adapting to market trends but also setting a new benchmark for premium membership programs in India.

Existing DreamFolks members will find the transition seamless, with opportunities to explore and unlock the vast new world of benefits offered by the DreamFolks Club.

This strategic transformation underscores DreamFolks' commitment to innovation and its dedication to continuously enhancing the value and experience it delivers to its esteemed members, solidifying its position as a leader in the travel and lifestyle services sector.