A Bold New Chapter in Entertainment PR Unfolds
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- December 02, 2025
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Well, this is exciting news straight out of Los Angeles! Two absolute titans of entertainment public relations, Caitlin Hughes and Pat King, have just unveiled their brand-new venture: Sound & Vision. It's a boutique PR label, they say, but with a mighty ambition – to truly shape the buzz around film, television, and all sorts of branded content in today's ever-changing media world.
For anyone who's been around the entertainment industry for a while, Caitlin Hughes' name immediately rings a bell. She's been a force to be reckoned with for over two decades, most recently as EVP of Communications at Lionsgate. Before that, her impressive career saw her at places like Summit Entertainment, Mandate Pictures, and Good Universe. When you think of the sheer scale of franchises she's had a hand in – The Hunger Games, Twilight, John Wick – you start to grasp the depth of her strategic mind. She really knows how to build a blockbuster narrative, you know?
Then there's Pat King, a name synonymous with savvy, impactful publicity. He's the founder and CEO of his own highly respected firm, PKPR, which has been a go-to for some of the biggest players and most critically acclaimed projects in the business for over thirty years. Think Miramax, Roadside Attractions, Netflix, Amazon Studios, HBO, A24, Sony Pictures Classics – the list just goes on and on. He’s truly seen and shaped the industry from every angle, having also held significant roles at major studios like Miramax, Paramount, Twentieth Century Fox, and even Lionsgate. Their combined resumes are just… wow.
So, why bring these two powerhouses together now? It's really about synergy, isn't it? They both share a remarkably clear vision for what modern entertainment PR should look like: boutique, agile, and incredibly effective. Their combined experience offers this incredible 360-degree perspective, from huge studio franchises to the most art-house independent gems. It feels less like a traditional merger and more like a perfectly aligned meeting of minds, ready to tackle the complexities of today's content landscape with fresh eyes and deep wisdom.
And they're certainly not starting small! Sound & Vision is already hitting the ground running with an impressive initial client roster that reads like a who's who of the industry: Lionsgate, Paramount, Sony Pictures Classics, Roadside Attractions, Amazon Studios, A24, Apple Original Films, IFC Films, and NEON, to name a few. They've already got some fascinating projects underway too, including Lionsgate's Ordinary Angels, Roadside Attractions' Somewhere in Queens, and NEON's much-anticipated Perfect Days. It shows they mean business from day one, really.
Operating from the heart of the entertainment world in Los Angeles, Sound & Vision isn't just another PR firm; it feels like a statement. It's about bringing bespoke, strategic storytelling to the forefront, guided by two individuals who have literally written the playbook for successful entertainment publicity. This venture is poised to be a significant player, offering clients a depth of experience and a forward-thinking approach that's pretty rare to find under one roof. We'll definitely be watching to see all the incredible stories they help bring to life!
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